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How to create great Instagram and TikTok videos (without a pro editing suite)

Updated: Apr 27, 2022

When it comes to creating a video, we know it can be very overwhelming, especially if you aren’t a professional video editor and time isn’t on your side. In this blog we’re going to tell you all about the best content editing tools that anyone can use, to make your next TikTok or Instagram video stand out.

Here is a list of the best video tools and resources out there right now for you to use:

Free Stock Images and Video

Pexels is a popular site for creators, it allows you to download royalty-free images and video content and place it straight into your project. It uses a search bar to help you find exactly what you’re looking for within a matter of seconds.

Video Templates

Biteable is a really fun tool that allows you to use video templates to create great video content. There are hundreds of templates to browse from, that you can completely edit to make your own. This feature makes it easy to create a video without the stress of learning new software. Biteable also allows you to browse through its stock footage to use in your project.

Cover Images and Thumbnails

Every video needs an eye-catching thumbnail to go with it, this will help draw more attention to the video and therefore more engagement. There are several tools you can use to create the perfect thumbnails. A really good free one is Canva, It allows you to browse through hundreds of templates and customise the perfect one for you. You can edit the text and change the image with just a few clicks and then upload it to your video.

Music Tracks and Audio Editing

Every successful video needs a good soundtrack, this is so important to keep the audience engaged and build suspense within the video. After all, music gives soul and emotion to video.

It can take hours and hours to find the perfect soundtrack to matches your video, then it can take much longer to edit the music to the right length. There are a handful of apps out there to help with this, but the best is Studio. It uses IA to analyze the video and recommend synced soundtracks to complement your video, in just a few clicks. Once you’re happy with the soundtrack choice you can then upload your video straight to social media.


In this blog post, you have learned all about the tools you will need to up your video editing game. The tools we went over in this blog post were digital content, video templates, transition, thumbnails and sound.

Now that you’ve learned about these new tools, which one are you going to use first to up your video editing game?


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